Monthly Archives for May, 2016

What your Customers Want

What your Customers Want

You have to know what your customers want to design the journey through your business. This is an oldie, but goodie! Gary Morton, Shaun Whynacht and I trade stories about businesses that do this well and some that don’t.   Learn how to do this for your business. Get the 23 page SB/OS workbook when […]

Lessons from Flowers on Attracting th...

Lessons from Flowers on Attracting the Best Customers

The whole reason for flowers to exist is to become fertilized so they can create seeds. Each flowering plant has specific strategies to attract the ideal bugs, bats or birds. They don’t try to attract just any old bug, bat or bird – only the ones that are perfect for them. We can learn everything […]

Finally, a Way to Think About a Small...

Finally, a Way to Think About a Small Business Operating System

The Lie We don’t have an operating system for small businesses. We have systems that help us operate to deliver our product/service, but not a system that operates our business. Every business has many moving parts that work best when they work together and we figure out an operating system as we go. Each of […]