The Old Way Isn’t Working

You started your business because you had a gift, a hope and a vision to make people’s lives better. You are good at what you do. You know you get results and your customers are happy. You need more customers to make a great living.

You didn’t start your business to ruin your health, your relationships and your economic life. But that’s what is happening. There is a myth in our time that in order to be successful in business, we have to sacrifice our lives, our health and our relationships, in the hopes that some day, we too will be Microsoft, KFC or Home Depot. Only, you know you don’t really want that. So why are you working so hard?

Because you were sold a lie.

The MBA lie

The MBA model of business was designed in the early part of the last century as a way to break down large businesses into functional areas of management. Business was divided into marketing, operations, finance and HR. It barely works for big business – creating silos, bureaucracy and too many management layers. It definitely doesn’t work for small business.

The MBA model is the default operating system for every small business. When things get tough ‘they’ tell you to get back to the basics – marketing, operations, finance and human resources. When you do, you get better marketing, operations, finance and HR, not more and better customers, not an easier business to run, not numbers that matter and not happy, engaged employees.

The MBA model takes you away from focusing on what is most important in your business.

It’s like being told that to be a great chef, you have to build a great kitchen.

Sure, a great kitchen helps, but it isn’t what makes a great chef. To have a great business, you don’t build a great business infrastructure, you focus on what is most important, the people in your business.

There is a better way. Find out more here.

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