The main reason for me to organize an annual Small Business Conference was to be able to speak at a conference. I wanted to and people weren’t banging down my door to get me to speak at theirs. Plus I like going to conferences and having one right here in the Annapolis Valley is very convenient for me.
The $$ reason was that it is a way for me to promote my company, Crystal Clear Bookkeeping Ltd, myself and the other things I’m doing like this blog and the Our Business Happenings Group (mail OBH@cleartoyou.com if you want an invite).
In the first 2 years I managed to break even, although the revenue in my company took a big hit as I spent my time doing this and not bookkeeping. In the 3rd year, I made some money and I hope to do it again this year.
Organizing the Kings County Small Business Conference isn’t necessarily an effective use of my time if I am looking for direct dollar pay backs. But, it is a terrific strategy in the design of my life. More about that in a month or two when we talk about lifestyle design.
Get Your Effortless Business assessment. If you don't have all the pieces in place you will continue to struggle no matter how hard you work.
Find out how your business is doing.