The business environment is changing and if you have been in business for more than 5 or 10 years, you, like everyone else, are making less profit for more effort. It’s been slow and insidious. Think about small business owners 20, 30 and 40 years ago. They built our communities, made a great living and […]
Build your business from your strengths, clarify what your clients (tribe/fans/pals) need and decide how to help them. Then make the offer. Under lean startup principles, the offer is made before the solution is fully built. That way, you aren’t building something no one wants. You aren’t wasting resources on parts that don’t matter. More […]
This is a longer podcast, and worth it. Shaun Whynacht of Blue Cow Creative joined us to talk about customer needs and designing a business around that. Thank you, Joe Schagen for recording, editing and adding your music.
Gary Morton and Frances Schagen explore what it means to design a business around your strengths. When we don’t, we struggle and you’ll hear how I made this mistake and struggled with my business. As always a great big thank you hug to my son, Joseph Schagen for sound engineering and for the original music […]
This is paraphrased right out of my book Your Effortless Business. The whole premise of my book is that business isn’t this thing that needs to be set up in a certain MBA kind of way. It is a living, messy servant to you. The things you work on in your business need to serve […]
Gary Morton and Frances Schagen talk about vision. Big Thank You to Joe Schagen for sound engineering and the original music.
