December is Reinvention month. We reinvent ourselves whenever we want to level up. Because the thinking that got us here won’t get us there. Leveling up is when we make a change that makes our lives better. It often involves owning an idea we have been mulling for a while. For instance, going from ‘I […]
In many ways our customers are like us. Like attracts like, right? Having said that, what we think our customers think is important, might not be what is really important to them. Even deeper, many people think they want what they are told they want so it might not even be what they want, it’s […]
A Successful business is built around making customers ecstatic. Why ecstatic? Because ecstatic customers make your life easier. They engage with you, they help you help them. They pay well and gladly. Most importantly, they tell others. How do you define ecstatic? Start by thinking about times you felt ecstatic yourself? What was […]
I AM is the stories we tell ourselves and others about who we are. It’s owning who and what we are. It’s stepping into, leaning in, embracing. Why do that? Until one is committed, there is hesitancy, the chance to draw back, always ineffectiveness. Concerning all acts of initiative (and creation), there is one […]
Scott Dinsmore of Live Your Legend fame died this week and it has rocked the business blogosphere. He was a shining light and an inspiration to everyone to follow your passion to do good things in the world. Jonathan Fields has an interview with him from his Good Life Project here. I listened to it […]
the bridge will be there. What does that bridge look like? What will happen after we take that step? That’s the thing, right? The bridge doesn’t always look the way we thought it would. Do you remember the scene in the Indiana Jones and the Last Crusade movie? He knows he has to get across […]
Fear is a good thing. It keeps us from doing something stupid, like falling off a cliff, being eaten or being kicked out of the tribe – certain death if you are living tribally. But, these days with handrails, zoos and our choice of tribes, these things are not a threat to life and limb. […]
Right off the bat, I’m making a statement in saying priorities rather than priority. Can you have more than one priority? I’m not talking about over arching goals and objectives type of priorities, rather, trying to answer the question: ‘what should I work on today?’. There is a concept called ‘highest and best use’. It […]
Your customers are not people who cannot get to you Most people won’t drive very far for the services they want. The more unique and the more of an expert you are, which comes from focusing tightly, the farther they will be willing to travel to get to you. People won’t travel too far […]
I’ve been working for 3 years to open a HUB in my community. We opened for a short time 2 years ago. It’s felt like there was lots of interest but little support. After we shut down, I took a deep dive into HUBs. All kinds of HUBs. All over the world. Within the past […]
