Build your business from your strengths, clarify what your clients (tribe/fans/pals) need and decide how to help them. Then make the offer. Under lean startup principles, the offer is made before the solution is fully built. That way, you aren’t building something no one wants. You aren’t wasting resources on parts that don’t matter. More importantly you are building something that will truly help and be valued.
Gary Morton and Frances Schagen talk about the Offering.
Thanks Joe for sound engineering and the groovy music.
PS Joe is looking for a name for his most recent composition. Have a listen over there and make a comment about how it makes you feel or what it makes you think.
Here we go on an epic journey together to making the best business and the best life we can.
The business owners success club brings business owners together to help each other. Who else do you know who could benefit and who could add to the conversation? http://businessownerssuccessclub.com/
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