Every business has a core focus. It’s not dependent on industry, type of business or where it is. It comes from the leadership. Your core focus is either on people, product or business model. You will attract your best customers by being true to your focus. Your language, your forward face and your stories must […]Continue Reading... Comments Off on Here’s how to make sampling work to get more customers for you
The Business Owners Success club has been around since… I just looked it up on my Docs and the first one I can find was written December 14 2005. So this year is the 10th anniversary. In recent years I’ve had a vision for this as a place where business owners can gather to help […]Continue Reading... Comments Off on New Year, New Projects
This is a longer podcast, and worth it. Shaun Whynacht of Blue Cow Creative joined us to talk about customer needs and designing a business around that. Thank you, Joe Schagen for recording, editing and adding your music.Continue Reading... 1 Comment.
Would you rather work with people one to one or in groups or work alone? Do you prefer working with words, numbers, sounds or pictures? What do your best days look like? What are the days you look forward to? What days sap all your energy? Do you like routine or novelty? (think about your […]Continue Reading... Comments Off on Designing a business that plays to your strengths
We talked about you. Now we’re talking about business models and and building a business around your strengths. What is it about the hidden talent meme that fascinates us? We get a true thrill when someone pulls out a talent that saves the day. It’s part of the appeal of video games – you choose […]Continue Reading... Comments Off on You’re Stronger than you Think
I’ve been thinking, and that’s always a dangerous thing. If we’ve been doing small business for a million years since the first people traded fish for rabbits or salt for apples; and there are a billion small businesses on the planet right now; why do we all feel alone and overhelmed? Why do we feel […]Continue Reading... Comments Off on What if Small Business Were Fun and Easy